ComScore released their financial report for Black Friday showing just a one percent increase in total sales over last year despite the horrible economic downturn we are in. Typically increased revenue during Black Friday results in a %20 percent gain.
One interesting twist to story is that the peak of sales were recorded mostly after 8PM, with the most active shoppers between 12 and 4PM.
Today is "Cyber Monday" so be on the lookout for killer tech deals online.