News Section Logo NEWS - Return to news section


Video Game Advertising

Posted by: , 10:58 AEDT, Fri October 10, 2008
Tags: Other

Permanent Link     Add Comments
submit to reddit
Google puts its hand in another cookie jar as this time its video game advertising

Google will do some in-game advertising by monitoring the player's in-game behavior and attempt to display ads based on on that.

The monitoring process would include in-game chats so if your chatting and you say your hungry, a Taco Bell ad would be displayed.

The 3 companies that will kick this "in-game" advertising will be eSurance, Sprint, and Sony Pictures Entertainment.


Related News:

News Icon Bringing prime time to video iPod

posted by: Sean F, 03:53 AEDT, Thu December 15, 2005

News Icon Trying to Catch up With the Competition

posted by: Jonathan M, 07:43 AEDT, Thu March 8, 2007

News Icon Sony Brings you "In-Game" Advertising

posted by: Jonathan M, 10:48 AEST, Fri June 6, 2008

News Icon New Sony PS3 & PSP Coming

posted by: Jonathan M, 07:05 AEST, Thu August 21, 2008

News Icon Sony Unveils New BD-Live Blu-ray Players

posted by: Jonathan M, 07:50 AEDT, Tue March 4, 2008