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Video Game Advertising

Posted by: Jonathan M, 10:58 AEDT, Fri October 10, 2008

Google puts its hand in another cookie jar as this time its video game advertising

Google will do some in-game advertising by monitoring the player's in-game behavior and attempt to display ads based on on that.

The monitoring process would include in-game chats so if your chatting and you say your hungry, a Taco Bell ad would be displayed.

The 3 companies that will kick this "in-game" advertising will be eSurance, Sprint, and Sony Pictures Entertainment.

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