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Young Generation May be the Key

Posted by: , 10:15 AEDT, Wed December 12, 2007
Tags: HD

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The HD-DVD camp is pursuing a different audience for its format, the young, more diversified, less affluent crowd
The HD-DVD camp is pursuing a different audience for its format, the young, more diversified, less affluent crowd. This is more than likely caused by the low prices, HDTVs are becoming more and more affordable. Most manufacturers now offer models well below the $1,000 price point, almost unheard of a year ago.

Out of all the early adopters, 43 percent chose HD DVD, while only 27 percent chose Blu-ray. Like it has been said so many times before, price plays a big part in these decisions. Let just face it, Sony is not going the affordable route, yet was counting on the PS3 to play a huge part of the Blu-Ray adoption.

With the holiday shopping going on right now, I would think by the beginning of next year, we should know a winner...if there is even a winner at all...


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