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Sony recently announced they are developing a new type of blue-violet ultra-fast pulsed laser for optical disks that would increase storage capacity up to 20X of current Blu-ray Discs.

This means that a blue-violet based disc could hold up to 50 movies or an entire season of a TV show on one disk.

The adoption process for Blu-ray is going at a snails pace, so I wouldn't look for this technology to come any time soon.  Just know it is possible.