Toshiba is grasping at straws trying to keep HD-DVD alive by extreme price slashing and
Unlike Sony, Toshiba finally has the consumer in thought instead of their own pockets. They have slashed the price across the entire third-generation HD DVD player line. Effective starting January 13, the price of the entry-model HD-A3 will be $149.99, the HD-A30, with 1080p output, $199.99, and the high-end HD-A35, $299.99.
Those looking to extend the life if their existing standard-definition libraries should consider a high-definition player.